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Mette Ahorlu

Research Director, European Services

Mette Ahorlu is research director for IDC's European Services Group. She provides research and consulting services primarily to IT services vendors and investment banks.

Ahorlu is responsible for the European Services Overview program, which covers key topics such as the future of IT services, new service delivery models, implications of changing decision models in European organizations, consulting services, customer experience IT, and IT service vendor strategies and competitive positioning.

Ahorlu's research on services focuses on opportunities and challenges for service providers, strategies and positioning, and end-user demands and needs, providing information and advice to support business plans and go-to-market activities. She is an experienced public speaker and regularly presents at IDC conferences, IDC partner and end-user events, and IT-user association conferences.

Ahorlu has more than 15 years' experience in her field and over 20 years' experience in the industry. She worked for IDC Nordic in telecoms and later services research for 10 years until joining the European services team in 2005, where she has for several years managed the datacenter and private cloud services.

Prior to joining IDC, she worked for Ericsson in Denmark and UNI-C, the Danish University Computing Center. She holds a master's in comparative literature from Copenhagen University.

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Western Europe IT Services Forecast, 2017-2021

Nov 2017 - Market Forecast - Doc # EMEA43184117

by: Mette AhorluArun Dani

This IDC Market Forecast examines the Western European market for IT services in 2017-2021. IDC reviewed its IT services forecast in 3Q17 and has marginally adjusted the European IT services forecast upwards for all the forecast years, prim...
This IDC Market Note highlights PwC's Analyst Day in Frankfurt, Germany, September 4, 2017, which coincided with the official opening of the company's digital Experience Center in Frankfurt. The event featured a detailed presentation of eig...
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