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Giacomo Laurini

Senior Research Analyst, European Industry Solutions, Customer Insights & Analysis

Giacomo Laurini is a senior research analyst focusing on SPSS statistical analysis in IDC's Customer Insights & Analysis group.

Laurini has been a key contributor to the sophistication of our statistical analysis on survey data with cluster and discriminant analysis, creating our famous SMB clusters and offering to the European vertical group and Insights analysts a wide variety of views and knowledge from our survey results. As a collaborative contributor to the group, Giacomo has also helped with the development of our European vendor revenue database, forming the basis of the competitive analysis studies for our ITO programs.

Laurini is responsible for the methodological aspects of the quantitative analysis, both as software programmer and data analyst. He applies key statistical validation criteria to ensure the quality and reliability of the analysis and findings of the European Vertical Markets group's surveys, carried out either for standard research purposes or for specific consulting projects. He is also involved in applying advanced statistical techniques such as regression, cluster analysis, and discriminant analysis to single out and anticipate key behavioral trends in IT priorities and investment strategies across verticals as they emerge from the survey findings.

Giacomo graduated in Economics from the University of Parma. He holds two masters', in public administration (public policy specialization) from New York University and in economics and finance from Venice International University. Giacomo is a candidate CFA Level II. 

This IDC Presentation focuses on the IDC European Vertical Markets Survey carried out between July and October 2017 among 1,967 organizations with more than 10 employees in the U.K., France, Germany, Italy, Spain, the Netherlands, Sweden, N...
This IDC Market Perspective examines the state of Western European small and medium-sized businesses in 4Q16, with a focus on the current economic situation and the level of their business confidence expectations. The analysis focuses on th...
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