Pamela Sumanga is a Research Manager with IDC's Asia/Pacific Imaging, Printing and Document Solutions (IPDS) Group. Based in Singapore, Pamela is responsible for building the data and analyzing the trends for hardcopy peripherals on a quarterly basis by working closely with analysts across the region and engaging with the stakeholders in the market.
Prior to joining the Asia/Pacific team, Pamela has been a key figure in IDC’s research in the Philippines. Aside from single-handedly managing the local hardcopy peripherals program, she also regularly contributed to the Philippine ICT market studies by producing reports on the buying behavior of the small and medium sized enterprise, and the IT adoption and investment plans of vertical markets. Over the course of her tenure as a country analyst, her participation was also sought after for projects outside her domain, examples of which include the city-level PC tracker, online gaming, enterprise channel survey, large format printers, and the Singapore market for POS printers and used copiers.
Before starting her career with IDC, Pamela worked for more than two years as a Research Analyst for RiskMetrics Group. She advocated shareholder activism by providing analysis and vote recommendation on all resolutions subject to approval by shareholders of listed companies in Hong Kong and Singapore.
Pamela holds a Bachelor of Arts degree in Communication Research from the University of the Philippines, Diliman.