By using this site, you agree to the IDC Privacy Policy

John Jackson

Research Vice President, Mobile & Connected Platforms

John Jackson is Research Vice President, Mobile & Connected Platforms. He is responsible for IDC's research on content and service distribution strategies across social, messaging, and service distribution platforms that primarily face consumer markets. His areas of expertise include platform strategies (social, messaging, ecommerce), marketing and "mar-tech", application development and delivery platforms, mobile devices, communications semiconductors, operator and channel strategies, network technologies and standards, as well as market forecasting.


John has fifteen years of experience as a primary research analyst and advisor across multiple telecom, media, and technology topics and sub-markets. Prior to joining IDC, John was a Vice President of Research at CCS Insight, a UK-based market research and advisory firm, and before that he led the Yankee Group's Wireless/Mobile Technologies practice.


  • John is frequently quoted in a variety of media outlets both in response to specific events and as a general expert on telecom, media, technology, and Internet business trends
  • He has also appeared in numerous related live and recorded television broadcasts as an industry commentator
  • John regularly speaks or moderates expert panels at a variety of public, industry, and client forums large and small
  • He has received several internal recognition awards at IDC as a research and consulting collaborator, and participates on a number of internal thought leadership committees
  • He holds B.S. and M.A. degrees from Boston University, and speaks semi-fluent Spanish



Twitter's fiscal year third-quarter earnings announced on October 26, 2017, exceeded investors' expectations, sending the company's share price sharply in subsequent trading. Sentiment was also buoyed by positive daily and monthly active us...
Comcast's acquisition of Stringify is poised to heighten Comcast's ability to offer services in home control and whole-home scenes and strengthen the role of the traditional communications service provider (CSP) in delivering home IoT solut...
More results
ConsumerScape 360, Mobile Phone NPS Trending

Dec 2017 - IDC Survey Spotlight - Doc # US43286417

by: John JacksonArchana Ramachandra

This IDC Survey Spotlight trends three years NPS scores for the top 10 mobile brands (Apple, Samsung, Huawei, Motorola, LG, Xiaomi, HTC, Lenovo, Sony, and Nokia).This Survey Spotlight is based on IDC's ConsumerScape 360 Survey.
ConsumerScape 360, Social Network Usage

Nov 2017 - IDC Survey Spotlight - Doc # US43259817

by: Archana RamachandraJohn Jackson

This IDC Survey Spotlight looks consumers who used social networks (Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest, WhatsApp, and Kik Messenger) in the past 30 days by age and also how frequently they use these social networkin...
More results
IDC at CES 2018

Jan 10, 2018 - Las Vegas, NV United States

IDC FutureScape: Worldwide Mobility 2018 Predictions

Nov 21, 2017 - Framingham, MA United States

IDC FutureScape: Worldwide Mobility 2017 Predictions

Nov 03, 2016 - Framingham, MA United States