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John Jackson

Research Vice President, Mobile & Connected Platforms

John Jackson is Research Vice President, Mobile & Connected Platforms. He is responsible for IDC's research on content and service distribution strategies across social, messaging, and service distribution platforms that primarily face consumer markets. His areas of expertise include platform strategies (social, messaging, ecommerce), marketing and "mar-tech", application development and delivery platforms, mobile devices, communications semiconductors, operator and channel strategies, network technologies and standards, as well as market forecasting.


John has fifteen years of experience as a primary research analyst and advisor across multiple telecom, media, and technology topics and sub-markets. Prior to joining IDC, John was a Vice President of Research at CCS Insight, a UK-based market research and advisory firm, and before that he led the Yankee Group's Wireless/Mobile Technologies practice.


  • John is frequently quoted in a variety of media outlets both in response to specific events and as a general expert on telecom, media, technology, and Internet business trends
  • He has also appeared in numerous related live and recorded television broadcasts as an industry commentator
  • John regularly speaks or moderates expert panels at a variety of public, industry, and client forums large and small
  • He has received several internal recognition awards at IDC as a research and consulting collaborator, and participates on a number of internal thought leadership committees
  • He holds B.S. and M.A. degrees from Boston University, and speaks semi-fluent Spanish



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At its UNPACKED event on Wednesday, August 23, Samsung introduced the latest addition to its Note series, the Galaxy Note 8. Bearing many similarities to the Galaxy S8’s hardware while retaining the key legacy Note features (S Pen) and inco...
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This IDC Survey examines how much time as well as what activities consumers across the globe do on their personal PCs, tablets, and smartphones. Consumer device usage is a product of many factors: the device itself (a PC will be used), serv...
ConsumerScape 360: Portable PC Purchase Drivers

Oct 2017 - IDC Survey Spotlight - Doc # US43110517

by: Archana RamachandraJohn Jackson

This IDC Survey Spotlight looks at features that drive portable PC purchase by age — among U.S. portable PC users.This Survey Spotlight is based on IDC's 2017 ConsumerScape 360 Survey, carried out in March 2017 among more than 3,500 U.S. co...
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