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Mar 2018 | IDC Link | Doc # lcUS43708418
By:
Sean Pike, Philip Carnelley
AVP, European Software Group
Ethics in artificial intelligence (AI) has been a hot topic for some time, and given the recent news surrounding Facebook, Cambridge Analytica, and the Trump campaign, the topic has heated up even more in recent weeks. Now, just two months ...
Apr 2019 | IDC Perspective | Doc # EUR145004919
By:
Erica Spinoni
Research Analyst, European Software, Philip CarnelleyAVP, European Software Group, Sabitha Majukumar
Senior Research Analyst, Worldwide Insurance Strategies, Gerry Brown
Research Director, European Software Group
This IDC Perspective provides a review of Atos AI Lab efforts based on IDC visits to the Atos office in London. This highlighted not only the significance of the lab-style approach to co-creation, but also the importance to this effort of t...
Mar 2019 | Market Note | Doc # EMEA44876519
By:
Helena Schwenk, Philip CarnelleyAVP, European Software Group
This IDC Market Note discusses Arena Racing Company's single customer view initiative, and how its transition to a new data management suite is a key part of that initiative. For many organizations, building a single view of customers is a ...
Feb 2019 | IDC TechBrief | Doc # EMEA44847819
By:
Gerry BrownResearch Director, European Software Group, Philip CarnelleyAVP, European Software Group, Melissa Fremeijer
Senior Research Analyst, European Telecommunications and Networking, Andrea Minonne
Senior Research Analyst, Customer Insights & Analysis
This IDC TechBrief discusses AI adoption in enterprises' CX personalization. AI adoption in the enterprise shows immense potential in customer-facing applications for driving superior customer experiences. Customer services, marketing, and ...
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