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Marc Strohlein

Adjunct Research Advisor

Marc Strohlein, an adjunct research advisor for IDC's Research Network, focuses on digital business transformation. With over 25 years of experience in CIO, CTO, SVP of operations, and COO roles, Marc brings experience in business and technology operations and strategy, change management and organizational transformation, digital product innovation and development, agile product development, product marketing and management, social media and enterprise collaboration, and information publishing and content technologies. He authored The Energized Enterprise, a book that helps team leaders, managers, and executives tap hidden energy and performance in their organizations. He is currently the principal at Agile Business Logic, a consultancy that helps businesses and nonprofits optimize their strategies, people, processes, and technologies to improve operational and business performance.

Marc has served as lead analyst and chief agility officer at Outsell Inc., a market research firm for the information industry. Earlier, he was COO of Classroom Connect, a division of Harcourt Education. Marc also worked as SVP of operations and information systems with Gartner Group, VP of operations and CIO at Teltech Resource Network, and VP of worldwide operations at Dataquest.

Marc holds an M.S. degree in urban and regional planning from the University of Tennessee and a B.S. in sociology from Virginia Polytechnic Institute. He serves on the board of directors of Forte Research Systems, a clinical trials software company.

The CIO's Role in Implementing Platform Business Models

Dec 2017 - IDC Perspective - Doc # US43212317

by: Marc Strohlein

This IDC Perspective explores platform business models, a potent way to rapidly scale digital products and services. Platform business models leverage the nexus of buyers, sellers, data, and algorithms to create "matches made in heaven" tha...
This IDC Perspective is the third of a three-part series that describes business models in the context of IDC's Leading in 3D (L3D) model, focusing on the incorporation stage. Incorporation is the stage where digital transformation (DX) inn...
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