Gerry Brown
CX Research Director, European Software Group
On October 1, 2020, SAP announced its intention to acquire the European omnichannel marketing platform provider Emarsys. The deal is expected to close in 4Q20. Emarsys serves a customer base concentrated in Germany, SMB, retail, and travel....
This IDC Survey Spotlight presents extracts from IDC EMEA's Future of Enterprise Resilience Surveys in Europe in 2021. Data points are taken from surveys conducted in February, April, May, June, July, and August 2021, each involving around ...
This IDC Survey Spotlight presents extracts from wave 4 of IDC's European Future Enterprise Resiliency and Spending Survey involving 530 European enterprise decision-maker respondents situated across EMEA and conducted in May 2021. It discu...
This IDC Survey Spotlight presents extracts from wave 9 of IDC's European Future Enterprise Resiliency and Spending Survey involving 430 European enterprise decision-maker respondents situated across EMEA and conducted in October 2021. It d...
Adobe leverages its Customer Journey and CDP plays
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Developing CX applications for Gen Zs
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