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Alex Yuen

Assoc. Market Analyst

Alex is an associate market analyst in IDC’s imaging, printing, and document solutions (IPDS) team. Based in New Zealand, Alex is responsible for primary analysis and research focused on sizing and forecasting the printing consumables market of New Zealand and Australia, spotting technology trends, and engaging with vendors and providers in the industry.

Alex’s previous experience includes being elected and serving as the Treasurer of the Auckland University Students Association (AUSA) – a 125-year-old organisation, which represents over 20,000 students. At AUSA, Alex was responsible for all aspects of financial management of an incorporated charity with an annual turnover of over NZ$1.6 million and ended his term leading the Association to its first surplus in over 15 years. Alex also co-founded and managed the Negative Collective, which specialises in developing and delivering celluloid film photographic services.

Alex graduated from the University of Auckland with a bachelor of commerce (Honours) with First Class Honours in Economics, following a bachelor of commerce and bachelor of arts conjoint majoring in Economics, Finance, and History.

The IDC Internet of Things (IoT) Conference was held on November 8, 2017, at the Hilton Hotel in Auckland, New Zealand, with over 100 business and industry professionals in attendance. International and local speakers presented on hot topic...
This IDC Presentation is the New Zealand regionalisation of the Worldwide IT Industry FutureScape for 2018. It provides an outlook view of the ICT industry as it relates to tech buyers' road map, priorities, and requirements in 2018–2021. E...
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