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Kazuko Ichikawa

Group Manager, PC, Mobile & Client Solution, IDC Japan

Kazuko Ichikawa is a group manager of IDC Japan PC, Mobile & Client Solution research team, based in Tokyo. In this role, she focuses on personal computing market in Japan, managing market sizing and forecasting and covering PC market trend, vendors’ business and marketing strategy, and competitive landscape of the Japan’s PC market.
Prior to joining IDC Japan, Ms. Ichikawa has 10 years of IT industry experience as a market/marketing researcher at Intel Japan/US and then Microsoft Japan, where she drove product marketing, corporate marketing, market sizing and forecasting efforts from the research perspectives. The markets she studied and analyzed included PC, tablet, phone, server and consumer electric appliances, and audience types included IT decision makers as well as consumer. Prior to working in the IT industry, she was with marketing research agencies, helping automobile companies, PC vendors, communication hardware/carrier companies with their global businesses and local marketing.
She holds a bachelor’s degree in foreign studies from Nanzan University, Japan, and an MBA from Boston University.
IDC Japanでは、その年のICT市場を占うTop 10 Predictions(10大予測)を発表し、その内容をPredictionsイベントにおいて講演している。本Event ProceedingはIDC JapanのPC,携帯端末&クライアントソリューション グループマネージャーである市川 和子による講演の内容をプレゼンテーションスライドと音声ファイルによって提供するものである。日本人の働き方についての改革の気運の高まりを受けて働き方改革に取り組む企業の多くは、残業...
IDC FutureScape: Worldwide Mobility 2018 Predictions - Japan Implications

Jan 2018 - Tech Buyer Presentation - Doc # JPJ42871318

by: Kazuko Ichikawa

本プレゼンテーションは、世界と国内のモビリティ市場において、2018年から2021年の間に発生する主要な10項目の予測(Predictions)をまとめたものである。世界市場については『IDC FutureScape: Worldwide Mobility 2018 Predictions(IDC #US42590017、2017年10月発行)』において議論している。モビリティは、AI(Artificial Intelligence)、IoT(Internet of Thin...
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