By using this site, you agree to the IDC Privacy Policy

Mark Zannoni

Research Director

Mark Zannoni is Research Director for Smart Cities and Transportation within IDC’s Government Insights group, focusing on global transportation issues and key and emerging transportation technologies in the smart city ecosystem. Mark’s core research areas include mass transit, smart parking, connected vehicles, V2X and transportation infrastructure in the context of transportation innovation, unmanned aerial vehicles (UAVs), global trends, economic development, and regulatory issues. His work covers all modes of transportation and their strategic application as they relate to smart cities worldwide. 


Mark brings over 20 years of global transportation experience and perspective to his work. With a career dedicated to transportation, he has worked across a broad range of transport modes including cars and roadways, rail transit, national railways, bus rapid transit, buses, personal rapid transit, automated people movers, aviation, and maritime, advising clients in Africa, Asia, the Middle East, and across the US. Dedicated to urban transportation, he possesses clear insight into the needs of cities as well as established and emerging transportation strategies and solutions. He is also a certified urban planner (AICP).

Prior to joining IDC, he served as Director of Research, Analysis, and Policy at the Northeast Ohio Areawide Coordinating Agency (NOACA), the metropolitan planning organization (MPO) for the City of Cleveland and surrounding region. There, he directed and developed strategic research activities and products to improve transportation investment, development, and policy in Greater Cleveland to benefit transportation systems and foster regional economic development.

Prior to his work at NOACA, he spent 13 years in advisory roles with various consultancies, advising clients on a broad range of transportation engagements in operations, planning, strategy, international development, concept development, and security and emergency management. He has advised both corporate sector and public sector clients, with the latter spanning from local transport agencies and cities to national government agencies.

Prior to his consultancy work, he worked in numerous capacities and departments at the New York City Transit Authority in business planning, capital planning and budget, signaling and train control, operating budget, route and system planning, special operations, and emergency operations.


  • M.S in Urban Planning from Columbia University, Graduate School of Architecture, Planning and Preservation
  • B.A. in History from Boston University, with a minor in African Studies
  • Booz Allen Hamilton Professional Excellence Award for a US transportation project

Download Mark Zannoni's Bio in PDF format.

The Global City Teams Challenge — Smart and Secure Cities and Communities Challenge (GCTC-SC3) convened February 6–8 in Washington, D.C., and explored issues on cybersecurity and privacy around IoT devices and networks. While cybersecurity ...
Smart Traffic Solutions Continue to Expand and Develop

Jan 2018 - IDC Link - Doc # lcUS43534418

by: Mark Zannoni

Smart traffic control and smart intersections are improving mobility in cities by coordinating traffic signals citywide and by responding dynamically to real-time traffic levels at intersections. Such systems mitigate traffic congestion and...
This IDC study is designed as a companion piece for IDC's Worldwide Semiannual Smart Cities Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Smart Cities research globally. Th...
Transport services are undergoing a digital revolution with increased monitoring through remote and embedded sensors together with the replacement of paper-based systems with cyber-physical systems. These intelligent transport systems (ITS)...
More results