David Myhrer
This IDC Survey highlights Apple's U.S. consumer ecosystem for the 2019-2021 period. 62% of U.S. households own at least one Apple device, but households are very different based on the degree to which they have an Apple ecosystem. Those wi...
This IDC Market Presentation is the result of a seven-countrywide study of consumers' homes and their degree of "tech readiness" at the onset of the COVID-19 pandemic with the emergence of work and school at home. Key topics include connect...
This IDC Market Presentation is the result of a seven-countrywide study of consumers' entertainment habits pre- and post-COVID-19 pandemic. This includes detailed quantification of their usage of video, social media, gaming, and audio; thei...
Evolving U.S. Consumer Viewing Habits
Home & Entertainment Pulse - Worldwide Banner Books
Home & Entertainment Pulse - Worldwide Summary Report
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