May 2021 | IDC Survey | Doc # US47669721
By:
David Myhrer
Research Vice President, Lewis Ward
Research Director, Gaming and VR/AR
This IDC Survey uses data collected from >2,500 U.S. console gamers in late September and early October last year to assess the relative satisfaction and affinity that gamers have for the Nintendo, PlayStation, and Xbox brands. Nintendo ...
May 2021 | Event Proceeding | Doc # US47662121
By:
David MyhrerResearch Vice President
This IDC Web Conference discusses where the U.S. consumer tech landscape has been over the past year. COVID-19 catalyzed a perfect storm of events that drove significant increases in consumer tech spending and accelerated digital transforma...
Apr 2021 | IDC Survey | Doc # US47414921
By:
David MyhrerResearch Vice President
This IDC Survey formally introduces the newly developed U.S. Consumer Tech Purchase Index (CTPI). The CTPI, which measures consumer attitudes, behavior, and intentions, is a leading indicator of consumer spend. There are separate subindices...