Katie Evans

Research Director, WW Small and Medium Business Research




By: 
Katie Evans
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This IDC Survey Spotlight explores the year-over-year revenue changes at SMBs across 15 different industries. This data helps illustrate the health of SMBs by industry and aids technology suppliers in deciding which verticals to target.
By: 
Elisabeth Clemmons
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Katie Evans
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This IDC Survey provides an overview of the current state of the total U.S. SMB market as well as small (1-99 employees) and medium-sized (100-999 employees) businesses in the United States. It provides demographic data on the U.S. SMB mark...
By: 
Elisabeth Clemmons
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Katie Evans
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This IDC Survey examines top selection factors for SMBs when purchasing technology, how they research technology purchases, and the channels they use for technology purchases. It also evaluates the types of executives making technology purc...
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    IDC FutureScape: SMB, 2023
    By:
    Katie Evans
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    Topics:
    Small and medium-sized business, Telecom, broadband and video, Telecommunications, Unified communications and collaboration

    Planned for CY2023 Q2 IDC FutureScape Tech Buyer

    U.S. SMB Market Profile Update 2023
    By:
    Katie Evans
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    Topics:
    Software, Small and medium-sized business, Cloud computing, Technology buyer

    Planned for CY2023 Q2 IDC Survey Tech Supplier

    WW SMB Cybersecurity Update
    By:
    Katie Evans
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    Topics:
    Software, Small and medium-sized business, Cloud computing, Technology buyer

    Planned for CY2023 Q2 IDC Survey Spotlight Tech Supplier


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Analyst Location

United States



Coverage

Small and medium-sized business



Regions

Worldwide