U.S. Survey Results — Customer Financial Journey Requires More Personalization and Less Friction
Jan 2021 | IDC Survey | Doc # US45821520
By: Marc DeCastro Research Director, Consumer Banking
This IDC Survey presents key findings on some key sentiment by U.S. bank and credit union customers when it comes to their experiences, concerns, and engagement with their bank during their financial journey. The data is from IDC Financial ...