This IDC study describes the IDC MaturityScape for the product innovation platform, which identifies the stages, critical measures, outcomes, and actions required for companies to effectively develop a PLM strategy that extends across their organization and value chain. It is written for senior-level and business-line executives, VPs, and directors of engineering, research and development (R&D), manufacturing, quality, supply chain, and service involved with the design, development, manufacturing, introduction, and improvement of products. Organizations can use this study to identify where they stand in relation to product innovation platform excellence and create a path toward achieving world-class product life-cycle management: from ideation to portfolio management to product data management to collaborative design and engineering, direct materials sourcing, and service. In addition, the study explores the characteristics of the different dimensions in each maturity level, including people, process, technology, data, and innovation as well as related sub-dimensions.
"Manufacturers are moving to the next generation of PLM: a product innovation platform. Where, PLM for years, has been engineering and research and development workgroup focused, the product innovation platform uses product data and information as its core and integrates with other related data and processes across the enterprise. It's not only an extended internal approach; it's a product innovation platform approach that encompasses the entire value chain, so partners, suppliers, and even customers can collaborate iteratively. Why would manufacturers across industry embark on such an ambitious endeavor? In a word, complexity," said Jeff Hojlo, program director, Product Innovation Strategies. "That said, manufacturers cannot roll out a product innovation platform in one fell swoop; it should be in phases, depending on company size, industry, and primary business need as well as level of product, demand, and supply chain complexity."