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Dec 2015 - IDC MaturityScape - Doc # US40705415

IDC MaturityScape: Information Digital Transformation in Retail 1.0

Authors: Serge Findling, Greg Girard
Abstract

This IDC Retail Insights study describes IDC's Information Digital Transformation MaturityScape for Retail, a framework for identifying the stages, critical measures, outcomes, and actions required of IT organizations to effectively evolve to information transformation as a critical enabler of the digital transformation of their enterprise.

This study serves as a guide for business and technology executives to identify areas in need of enhancement in support of digital transformation in five key areas or disciplines of information transformation:

  • Data discovery
  • Value development
  • Value realization
  • Knowledge and collaboration
  • Information architecture (IA)

IDC Retail Insights' Information Digital Transformation MaturityScape enables a retailer to assess its competency and maturity and use a baseline in defining short- and long-term goals and plans for improvements. It also enables executives to prioritize and obtain guidance in leveraging and managing their fastest-growing asset: the information asset. With this document, a retail technology organization can use a comprehensive set of objective criteria to benchmark its maturity against an industry benchmark — the quest to achieve facts-based and data-driven decision making and derive desired outcomes based on business-oriented organizational goals.

"Retailers emerging as leaders in the new retail ecosystem will have been the first movers in treating information as a core asset of no less importance in differentiation and recognized value creation than people and culture, channels, stores and supply chains, and assortments and inventory. Successful first movers will have developed and leveraged the technology, skill, process, and data prerequisites of actionable information in the new fundamentals of retail," says Greg Girard, program director, IDC Retail Insights: Worldwide Omni-Channel Retail Analytics. "IDC's Information Digital Transformation MaturityScape offers senior leaders a framework to assess their enterprise challenges and create a sound information transformation strategy."

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