TECH BUYER Apr 2017 - IDC MarketScape - Doc # US41156617
IDC MarketScape: Worldwide Manufacturing Configure, Price, Quote Applications 2017 Vendor Assessment
By: Heather Ashton
This IDC study presents a vendor assessment, through the IDC MarketScape assessment model, of vendors offering configure, price, quote (CPQ) application suites to the manufacturing industry. The IDC MarketScape model reviews both quantitative and qualitative characteristics that describe current market demands and expected buyer needs for professional services. The evaluation is based on a comprehensive and rigorous framework that assesses the offerings and capabilities that vendors are delivering to the market, what they have to offer relative to the other vendors in the assessment, and the key success factors expected to be the most significant over the short term and the long term.
"Manufacturers are looking at configure, price, quote applications to enhance the customer experience, optimize the sales process, and create better alignment between engineering, sales, and production. While CPQ applications have existed for more than 20 years, the rise of the 3rd Platform has disrupted this market and created an opportunity for manufacturers to more closely align the configure-to-quote process with greater customer engagement leveraging innovation accelerators like cognitive learning, IoT, and augmented reality. We expect to see this market continue to expand in the coming years," according to Heather Ashton, research manager, Service Innovation and Connected Products Strategies, IDC Manufacturing Insights.
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