May 2016 - IDC MarketScape - Doc # US41287916
IDC MarketScape: Worldwide Digital Strategy Consulting 2016 Vendor Assessment
By: Michael Versace
This IDC study uses the IDC MarketScape model to provide an assessment of a number of providers participating in the worldwide business consulting services market that have particular capabilities in customer and brand engagement digital strategies. This IDC MarketScape is an evaluation based on a comprehensive framework and a set of parameters that assesses providers relative to one another and to those factors expected to be most conducive to success in a given market during both the short term and the long term.
"The traditional business consulting, information technology consulting, agency, and research markets are undergoing their own measure of transformation in the digital era, as client demand for digital specialties and full-service digital strategy consulting services increases at aggressive rates. IDC expects further disruption in services markets, including traditional systems integrators, while firms and their clients adopt to the dynamics of the digital market." — Michael Versace, research director, Worldwide Digital Strategy Consulting
Deloitte, Globant S.A., Razorfish Inc, Cognizant Technology Solutions Corporation, Bain & Company, Inc., Accenture plc, Ernst & Young, BearingPoint, KPMG International, McKinsey & Company, The Boston Consulting Group, Inc., Capgemini S.A., IBM, PricewaterhouseCoopers LLP, Sapient Corporation, A.T. Kearney Limited, Roland Berger Ltd., Computer Sciences Corporation