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TECH BUYER Aug 2017 - IDC MaturityScape - Doc # US42221517

IDC MaturityScape: Managing Enterprise Content 1.0

By: Holly MuscolinoResearch Vice President, Content and Process Strategies and the Future of Work, Terry Frazier, Melissa WebsterProgram Vice President, Content and Digital Media Technologies

Abstract

This IDC study describes the organizational characteristics at five levels of content management maturity, from a completely ad hoc, highly manual approach to one in which the word "management" no longer applies — at least from the human perspective — as artificial intelligence (AI) and cognitive solutions largely assume the management roles. It is intended to help organizations evaluate current content management infrastructure and capabilities and identify the steps they need to take to advance to the next stage of maturity. Key stakeholders of content management initiatives include executives, IT leadership, line-of-business managers, employees, and partners.

"Digital transformation initiatives are driving organizations to change the way that they approach, think about, and manage critical business content. They must evaluate the processes and technologies that impact and control content to optimize processes, ensure security and compliance, and leverage content for greatest business value," said Holly Muscolino, research vice president, Content Technologies and Document Workflow.


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