TECH BUYER Dec 2018 - IDC MarketScape - Doc # US42408917
IDC MarketScape: Worldwide Point-of-Sale Software in Quick-Service Restaurants 2018 Vendor Assessment
By: Robert Eastman
This IDC study examines the key omni-channel and other advanced capabilities that vendors are building into the point-of-sale (POS) software solutions for the quick-service restaurant (QSR) segment and evaluates POS software vendors offering solutions into the QSR segment. The research examines the omni-channel robustness of the point-of-sale software solutions across seven areas: technical capabilities, integration, customer record, customer engagement, product data, transaction management, and order/fulfill anywhere. This IDC MarketScape is the fifth IDC MarketScape in a series addressing POS software in different retail segments.
"Our research uses a comprehensive set of criteria to evaluate some of the most innovative POS software vendors delivering to the QSR segment. Given the amount of disruptive innovation available to the QSR segment, QSRs need to carefully assess what new advanced omni-channel capabilities they want to deliver to their customers and understand how the POS vendors are innovating to deliver these capabilities," said Robert Eastman, research manager, IDC Retail Insight's Worldwide Retail Technology Strategies service.
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