TECH BUYER Oct 2018 - IDC MarketScape - Doc # US42709717

IDC MarketScape: Worldwide Point-of-Sale Software in Fast-Moving Consumer Goods Retail 2018 Vendor Assessment

By: Robert Eastman


This IDC study evaluates point-of-sale (POS) software vendors offering solutions into the fast-moving consumer goods (FMCG) retail sector. For purposes of this IDC MarketScape, IDC defines FMCG as including grocery, drugstore, convenience store, and hardlines retailers. The research examines the omni-channel robustness of the point-of-sale software solutions across seven areas: technical capabilities; integration; customer record; customer engagement; product data; transaction management; and order/fulfill anywhere. This IDC MarketScape is the fourth IDC MarketScape in a series addressing POS software in different retail segments.

"This research provides a comprehensive look at the omni-channel capabilities that point-of-sale software vendors are building into their solutions for the FMCG segment. The retailer has a critical mission to deliver an immersive and engaging customer experience to the customer, and the point of sale continues to be critical enabler of the experiential retail mission," said Robert Eastman, research manager, IDC Retail Insight's Worldwide Retail Technology Strategies service. "Retailers will find big differences in the omni-channel capabilities being developed by the FMCG POS software vendors, and how they are bringing these to market. This research highlights the vendors that are developing and delivering market-leading omni-channel capabilities and services in their POS offerings."



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