Aug 2017 - Market Analysis Perspective - Doc # US42975517
Market Analysis Perspective: Worldwide Digital Business Models and Monetization, 2017
By: Amy Konary
This IDC Market Analysis Perspective provides an analysis of trends impacting worldwide digital business models and monetization and reviews the key trends in application adoption, including buying criteria, customer expectations, budgeting, decision making, and vendor selection. Key sections include industry highlights, market landscape, competitive assessment, future view of the market, and essential guidance. Vendor strategies are discussed together with key market trends and imperatives. A current forecast for software revenue according to revenue type is included.