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Abstract

This IDC MarketScape assesses the capabilities and strategies of several key enterprise software vendors in serving the specific needs of retail companies worldwide across industry segments (food and non-food retail). Vendors are evaluated according to their successes in designing, developing, installing, configuring, and maintaining the evolution of a retail commerce platform. The target platform that is taken as a reference includes the core capabilities that enable customer experience differentiation and seamless omni-channel commerce, along with the required operational efficiencies for profitability and business model agility.

"Retail is evolving at an unprecedented speed, and retailers' operating models and technology platforms need to keep pace. The retail commerce platform is what can deliver omni-channel profits in the short-term and commerce everywhere business models in the future," said Andrea Sangalli, associate research director, IDC Retail Insights, IDC Europe. "Retail software vendors are rapidly evolving their retail commerce platform strategies and investing in the expansion of the capabilities of their platforms' core services, especially around customer experience and order fulfillment services, AI/ML analytics foundations, and open API- and microservices-based architecture, also leveraging platform extension marketplaces."


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