Dec 2017 - IDC Survey Spotlight - Doc # US43387717
Snapchat — Voice of the User
By:
John Jackson
Research Vice President, Mobile & Connected Platforms
Abstract
This IDC Survey Spotlight analyzes Snapchat users' opinions on possible changes to Snapchat.
This IDC Survey Spotlight is based on an online survey of self-reported Snapchat monthly and daily active users in the United States (n = 300) and United Kingdom (n = 297) in November 2017.
Coverage
Subscriptions Covered
ConsumerScape 360 , Software-Enabled Service Strategies: B2C
Companies Covered
Regions Covered
Topics Covered
Consumer applications, Mobile consumer, VoIP