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TECH SUPPLIER Mar 2018 - Market Presentation - Doc # US43685916

IDC Market Glance: Curated Merchandise Orchestration, 1Q18

By: Greg Girard

On-line Presentation


This IDC Market Glance describes the segments and subsegments that comprise the curated merchandise orchestration (CMO) application software market. The scope of curated merchandise orchestration includes the processes and metrics that touch merchandise and assortments — the whats, wheres, hows, whens, and whys of the processes that design and buy products; position assortments in stores, branded ecommerce sites, and third-party marketplaces; and present value composed of price, localization, delivery, and convenience for the physical and digital things that make retailers money. CMO is focused on the inherent and immediately adjacent processes by which retailers continuously plan and monitor actions that keep products in balanced supply from design to deliver across business channels and distribution and sales networks.


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