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Abstract

This IDC TechBrief provides IT and business executives with an executive snapshot on digital rights management (DRM) technology, with specific analysis on DRM benefits, risks, adoption rates, success factors, select products, metrics, and investment requirements. The graphics should be used in business proposals, marketing, use cases, and IT strategy and planning documents.

"Today's modern digital rights management solutions can be quickly deployed and integrate and interoperate with existing data loss prevention and other data security solutions. And more importantly, modern DRM platforms are designed to strengthen collaboration with trusted business partners, contractors, and other external parties without disrupting existing workflows. IT executives looking to regain visibility and control over intellectual property and sensitive data and desire the ability to monitor and identify high-risk users should be considering modern DRM platforms," said Robert Westervelt, research director, Data Security at IDC.


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