This IDC Market Glance provides a high-level view of the video services market landscape with a focus on the competition between legacy pay TV and over-the-top (OTT) video services. It provides information about the participating vendors and the segments and structure of the market. Video services include traditional pay TV, OTT subscription video on demand, OTT virtual pay TV, transactional video on demand, and user-created content. It also covers the content ownership, advertising technology, network operator, and consumer consumption device market categories as these are essential elements in the evolution of the consumer OTT video market.
placemedia Inc., World Wrestling Entertainment Inc., Hulu, LLC, Roku Inc., AudienceXpress, Limelight Networks, Inc., Vodafone Group Plc, BritBox LLC, Centro, Inc., T-Mobile International AG, Google Inc., Apple Inc., The Walt Disney Company, BRITISH BROADCASTING CORPORATION, NTT, Oculus VR, LLC, Time Warner Inc., KT Corp., Microsoft Corporation, CenturyLink, Inc., The Trade Desk Inc., HOOQ Digital Pte. Ltd., ESPN, Inc., Rogers Communications Inc., STAR India Holdings B.V., WideOrbit Inc., DISH Network LLC, Facebook, Inc., Sony Corporation, Tencent Holdings Limited, Amazon Web Services Inc., Sling TV LLC, The Rubicon Project, Inc., Telefonica S.A., ITV PLC, AT&T Inc., PRIME MEDIA GROUP LIMITED, Lionsgate Technologies Inc., Samsung, Orange S.A., Verizon Communications, Inc., Viacom, Inc., Akamai Technologies, Inc., Level 3 Communications, Showtime Networks Inc., 21st Century Fox Inc., OpenX Technologies Inc., Beijing Iqiyi Technology Co Ltd, VideoAmp Inc., Youku Tudou Inc., National Basketball Association, Netflix International B.V., YouTube Inc., Emirates Telecommunications Corporation, Comcast Corporation, Adobe Systems Inc., HBO & Company, MediaMath, Inc., Telstra Corporation Limited, SKY TV, Innovid Inc., Charter Communications, Inc., MLB Advanced Media LP, Singapore Telecommunications Limited, NBC Universal, Inc., PubMatic Inc., BT Group plc, DIRECTV, Deutsche Telekom AG, NTT DoCoMo, Inc., YuppTV Group