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TECH SUPPLIER Mar 2019 - Market Perspective - Doc # US44930619

The DX World Brings a Huge Opportunity for Technology Vendors to Gain Market Share

By: Mickey North RizzaProgram Vice President, Enterprise Applications and Digital Commerce


This IDC Market Perspective outlines four types of IT deployment models and the opportunity for businesses and technology vendors in the DX world. Multiplied innovation means businesses' use of innovation is accelerating. These expansive changes are impacting markets, customer expectations, and operational efficiencies. Technology no longer is just simplifying manual processes but is also addressing more complex problems with multiple data points and business processes, streamlining business interactions while also allowing workers to be more engaged as they model and predict outcomes. This means businesses of all shapes and sizes are reconfiguring how they view, select, and use technology.

"In this era of multiplied innovation, there may be a new world enterprise technology order emerging. DX spending is expected to steadily expand throughout the 2017–2022 forecast period, achieving a five-year compound annual growth rate of 16.7%, which means the race is on to see who the leaders will be in enterprise applications," says Mickey North Rizza, program VP, Enterprise Applications and Digital Commerce. "Organizations are going through an exercise of rationalization and modernization in the name of digital transformation. The technology vendors have a rare opportunity to create a new world order with the right platform, road map, partner ecosystem, and even the right M&A strategy."



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