TECH SUPPLIER Jun 2019 - Market Presentation - Doc # US45114219

Software Development in the Partner Ecosystem: The New Normal

By: Paul EdwardsDirector, Software Channels Research

On-line Presentation


This IDC Market Presentation focuses on the rise of software development as a valued activity among the partner ecosystem and what this means to vendor strategy and programs. It provides a perspective on how vendors should be thinking about maximizing engagement with partners that perform this activity vis-à-vis program attributes. This content was first presented at IDC's Software Channel Leadership Council in San Mateo, California, on June 5, 2019.


  • 15 slides

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