TECH BUYER Oct 2019 - IDC FutureScape - Doc # US45587619
IDC FutureScape: Worldwide SMB 2020 Predictions
By:
Shari Lava
Research Director, SMB, Naima Camara
Senior Research Analyst, European Small and Medium Business Program, Hitoshi Ichimura
Research Manager, IT Spending, IDC Japan, Daniel-Zoe Jimenez
Associate Vice President, Digital Transformation (DX), Future Enterprise, and SMB
Abstract
This IDC study provides the top 10 predictions and underlying drivers that we expect to impact SMBs in 2020 and beyond.
"Effective senior executives, business unit heads, and IT managers in small and midsize businesses worldwide will be looking to harness a wide range of transformative technology to support the digital transformation goals imperative to Future SMBs. While SMBs historically seek the near-term benefits of new technology, successful SMBs will also invest at the same time in transformational technology to support digitalization, which our research shows will lead to stronger revenue growth." — Shari Lava, research director, SMB research at IDC
Coverage
Subscriptions Covered
Asia/Pacific Digital Small and Medium Businesses , European Small and Medium Business and Startup Strategies , Small and Medium Business Markets
Regions Covered
Topics Covered
Analytic applications, Application development services, Cognitive/artificial intelligence, Digital transformation, Global IT and economic markets, Small and medium-sized business, Technology buyer
Content
List of Figures
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