TECH SUPPLIER Dec 2019 - Market Note - Doc # US45669919

Cisco Partner Summit 2019: Aligning Partner Value with Customer Experience

By: Paul EdwardsDirector, Software Channels Research, Pam Miller, Steve WhiteProgram Vice President, Channels and Alliances, Stuart WilsonResearch Director, European Partnering Ecosystems


This IDC Market Note provides a perspective on Cisco's annual Partner Summit, which occurred in Las Vegas, November 4–6. The event was themed around "own your edge," a reference to Cisco partners pushing the boundaries of their businesses toward greater customer engagement through their own unique value. This year's Partner Summit was all about Cisco and its partners executing on the strategy laid out at last year's summit that hinged on the mantra "perform and transform," which was also front and center this year.



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