Abstract

This IDC Perspective analyzes how apparel, footwear, and homeware retailer N Brown Group PLC upgraded its legacy retail commerce platform by leveraging a strategic partnership with IT services and consulting firm TCS. The program, which gradually transformed the retailer's IT infrastructure through cloud, microservices, API, and DevOps integration, enabled N Brown to strengthen the shopping experience for its customers.

"The need to provide a better customer experience while streamlining operations is quintessential to retailers operating in today's challenging environment," said Filippo Battaini, head of IDC Retail Insights Europe. "This case study shows how N Brown's gradual legacy IT infrastructure upgrade can be a winning approach to digital transformation in retail."

Coverage