TECH BUYER Apr 2020 - IDC PeerScape - Doc # US46167920
IDC PeerScape: Peer Insights to Leverage RPA for ROI in Hospitality
This IDC PeerScape explores best practices associated with robotic process automation (RPA) based on the insights of industry leaders from major hospitality brands Wyndham Hotels & Resorts Inc. and Darden Restaurants. These brands successfully implemented RPA strategies to reduce operating costs and increase efficiencies without eliminating staff. Utilizing RPA to take on repetitive administrative tasks allowed the companies to successfully pivot employees to more valuable, high-touch tasks.
"As hospitality is notoriously challenged by tight and often transient workforces and slim margins, RPA offers a strategic and obvious path to return on the investment (ROI) for hospitality brands with measurable benefits in time back to the business through task automation," says Dorothy Creamer, senior research analyst, Hospitality and Travel Digital Transformation Strategies, IDC. "Hospitality leaders can see similar success by evaluating and emulating the methods and best practices these peers employed."