TECH SUPPLIER Apr 2020 - Market Share - Doc # US46221120

U.S. Smart TV Market Shares, 2019: TCL Overtakes Samsung to Become Market Leader

By: Adam WrightSenior Research Analyst, Internet of Things: Consumer

Abstract

This IDC study provides U.S. smart TV market share data for 2019.

"With replacement cycles of traditional televisions purchased years ago coming to an end for many consumers, and the intense downward pressure on prices, smart TVs are starting to gain some serious traction in the U.S. market," says Adam Wright, senior research analyst for IDC's Smart Home research program. "Looking beyond the usual improvements in hardware that catch the eye of consumers, smart TVs are becoming more than just a streaming device and are quickly finding their place as a central hub of the wider smart home, especially as their integration with smart assistants matures."


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