TECH SUPPLIER Apr 2020 - Market Presentation - Doc # US46241220
COVID-19 Impact: Working Through the Crisis to Recovery
By: Philip CarterPhilip Carter, Group Vice President, European Chief Analyst and WW C-Suite Tech Research Lead, Danielle Hernandez, Robert ParkerSenior Vice President, Enterprise Applications, Data Intelligence, Services, and Industry Research, Eric NewmarkProgram Vice President of IDC’s SaaS, Enterprise Apps, Industry Cloud, and Digital Commerce division
The IDC Market Presentation examines how the level of impact on an industry segment and the relative digital maturity of individual companies within those segments will shape strategy.
While companies try to manage the immediate consequences of the COVID-19 pandemic, they also must keep an eye on the long-term implications for their business. In this presentation, IDC analysts share information on buyer sentiment, both anecdotal and from our ongoing survey work, to create a framework for how to manage the crisis, its aftermath, and the eventual recovery. The presentation also offers guidance to both technology buyers and suppliers in the context of this framework.