TECH SUPPLIER May 2020 - Market Presentation - Doc # US46389820

Gaming Spotlight, 2020

By: Lewis WardResearch Director, Gaming and VR/AR

On-line Presentation

Abstract

This IDC Market Presentation is a joint effort between IDC and App Annie, a leading global provider of mobile app market data and analytics. The deck has three sections: an overview of key trends in the mobile, PC, and console gaming markets in the 2019-2020 period; a deep dive into the effects that the COVID-19 pandemic had had on mobile gaming over the first four months of 2020; and a summary of key mobile in-game ad dynamics in 2019.

"It's clear that while the COVID-19 pandemic is causing a huge amount social and economic upheaval, as well as a tragic loss of life, that all of the self-quarantining behavior and stay at home orders by governments have led to a surge in smartphone and tablet gaming globally," says Lewis Ward, IDC's research director of Gaming and AR/VR. "In fact, the COVID-19 pandemic is driving up usage in a broad range of mobile app types as people and companies do their best to adapt to the 'new normal'."


Coverage

Subscriptions Covered

Gaming and eSports


Companies Covered

App Annie Inc.


Regions Covered

Worldwide


Topics Covered

Android, App stores, COVID-19, Handheld gaming devices, Online gaming, iOS


Content
  • 28 slides


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