TECH SUPPLIER May 2020 - Market Presentation - Doc # US46393020

Understanding the Needs of the Global Small and Medium-Sized Business Market

By: Shari LavaResearch Director, Automation within the AI and Automation Group, Shawn FitzgeraldResearch Director, Digital Transformation Strategies

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This IDC Market Presentation summarizes the global small and medium-sized business (SMB) market size by small and medium-sized businesses including microbusinesses where available to help suppliers understand the global market opportunity of the SMB. It also provides additional details on the impact of U.S. SMBs on the economy in terms of both numbers and employment. "There are 348 million SMBs globally," said Shari Lava, research director, Small and Medium Business. "Suppliers need to understand the global opportunity and still act locally to find success in this highly nuanced global market."


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