TECH SUPPLIER Jun 2020 - Market Share - Doc # US46574020

Worldwide Automated Software Quality Market Shares, 2019: Continuous Testing Across DevOps and Collaborative Teams for Business Execution Drives Growth

By: Melinda-Carol BallouResearch Director, Agile ALM, Quality & Portfolio Strategies

Abstract

This IDC study provides an analysis of the 2019 automated software quality (ASQ) vendor market share. It discusses IDC's ASQ assessment with specific vendor analysis for a market that continued with improved single-digit growth of 6.1% to $3.0 billion in 2019 (as compared with 5.7% to $2.8 billion in 2018). As organizations continued to invest in ASQ solutions to address increased complexity across a variety of vectors (including business, technology, software sourcing, and diverse platform deployment with mobile, social business, and cloud), nearly all major share ASQ solution providers experienced some revenue increases because of significant digital innovation and transformation and DevOps from an "at that point" improving (though still volatile) economy. Others experienced losses largely because of evolving product releases, shifts to cloud delivery models, acquisition transitions, and some encroachment by open source tools, including major revenue player Micro Focus (combined with Hewlett Packard Enterprise [HPE]) at 17.6% share (down from 19.4% share of Micro Focus revenue in 2018), with IDC's estimated decline of 3.4%. Microsoft had lesser growth of 6.9% and improved share. IBM, at 7.0% share, was largely flat but experienced some growth of 0.9% in 2018, according to IDC estimates. Midsize innovative vendors in emerging technology areas such as mobile, software quality analysis and measurement (SQAM), and cloud testing contributed to enable improved ASQ growth in 2018. We are also observing the impact of OSS usage and integration by vendors (such as Selenium and Cucumber, now owned by SmartBear as of 1H19). We also saw acquisitions moving into 2019 and during 1H20. Longer term and going into 2H19-2022, the ASQ market is slated for an overall trajectory of growth. IDC expects ongoing acquisitions in the near term as enterprise providers seek to broaden their ASQ portfolios.

"In a global economy that grew despite remaining somewhat volatile in 2019, with ongoing, dramatically increased complexity for multimodal software development and deployment and service virtualization with constrained resources, we saw ongoing investment and increased demand for ASQ solutions and solid growth, along with acquisitions and shifting of major vendor allocations for enterprise ASQ. Market and product evolution will occur as larger vendors deliver more complete quality and life-cycle management solutions and consolidation continues, coupled with dramatic shifts to engage in digital execution with remote work demands of the current pandemic in 2020," says Melinda Ballou, research director for Agile ALM, Quality, and Portfolio Strategies at IDC. "As a result of the earlier disruption and ongoing software quality challenges and drivers, we saw continuing ASQ investments. Smaller vendors continue to play a crucial role for market innovation as exemplified in cloud testing; quality measurement with static and dynamic analyses and security leverage; and agile, embedded, and mobile solutions; while these areas have been dominated by small and medium-sized companies, we see enterprise and suite providers engaging as well. We expect additional acquisitions and, despite a dismal and historically volatile economic worldwide outlook resulting from the COVID-19 pandemic, some ASQ growth in the 2020–2023 time frame."


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