TECH SUPPLIER Jun 2020 - Pivot Table - Doc # US46642220

U.S. Consumer Smartphone Replacement Rates Interactive Dashboard

By: David MyhrerResearch Vice President, Archana RamachandraResearch Manager, ConsumerScape 360° and Consumer Primary Research

Abstract

This IDC Pivot Table (executive dashboard) provides U.S. consumer replacement rates (aka device life cycle or refresh rates) for smartphones and includes trends for the 2017-2019 period. 2019 data includes slicers by brand as well as user age, gender, and household (HH) demographics (income, region, HH size, suburban/urban/rural).


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