TECH SUPPLIER Sep 2020 - Market Note - Doc # US46836620

The Salesforce and ServiceMax Strategic Partnership Builds on the Promise of End-to-End Field Service Execution for Complex Industries

By: Aly PinderProgram Director, Service Innovation & Connected Products, Mary WardleyProgram Vice President, Loyalty and Customer Care, Gerry BrownResearch Director, European Software Group

Abstract

This IDC Market Note provides an overview of the product launch of ServiceMax Asset 360 for Salesforce announced on September 1, 2020.

"Customer data and asset or product data have often been siloed sets of information with limited access or insight being provided to various stakeholders," states Aly Pinder, program director, Service Innovation and Connected Products, IDC Manufacturing Insights. "As equipment and assets become more intelligent and customers demand better visibility into the service experience, manufacturers will need platforms and solutions that can merge data from a variety of sources to deliver enhanced offerings and higher levels of support with the ultimate goal of faster resolution, better value, and increased efficiency."


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