This IDC study discusses our forecast for the worldwide smartwatch market for 2020–2024.
"The worldwide smartwatch market will rebound from a slow start in 2020, enough to pull within close proximity to 2019 levels," says Ramon T. Llamas, research director for IDC's Wearables program. "The second half of 2020 has shown a very strong offering from vendors, with devices extending across a good-better-best continuum. This will help reach a broad swath of customers. From there, the installed base of smartwatch owners will be on a regular lookout for upgrades and replacements. What results from this is a virtuous cycle to drive volumes higher each year."
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