TECH SUPPLIER Oct 2020 - IDC Survey Spotlight - Doc # US46955220

Digital Package Print: Faster Cycle Time Drives Decisions and Can Improve the Supply Chain

By: Amy MachadoResearch Manager, Imaging, Printing, and Document Solutions


This IDC Survey Spotlight examines reasons why packaging print buyers would advocate for the use of digital print technologies.

COVID-19 disrupted the supply chain of every brand and retailer. The ways in which digital print helps brands get to market faster — with the economics of shorter runs, on-demand production, and printing closer to point of fulfillment — can help brands and manufacturers mitigate the supply chain risk that comes with packaging.

All industries (food, beverage, healthcare/pharma, automotive, beauty/personal care, chemicals/agriculture/gardening, wine/spirits/beer, retail/store brands, and media/gaming/electronics) selected "faster cycle times" as their number 1 advantage for using digital print.


Subscriptions Covered

Packaging Print

Regions Covered


Topics Covered

COVID-19, Print services, Printers

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