TECH SUPPLIER Nov 2020 - Market Share - Doc # US47004720

Worldwide Customer Communications Management Software Market Shares, 2019: Shifting to Cloud-Based Communication Services

By: Marci MaddoxResearch Director, Digital Experience Strategies


This IDC study contains estimated vendor shares for the customer communications management market for 2019.

"The scalability, access, and collaborative nature of cloud-based communications management solutions will play an instrumental role in bolstering a market growth rate of 7.0% over the next five years," according to Marci Maddox, research director of IDC's Enterprise Content Strategies program. "The growing demand for dynamic, real-time communications and faster document generation has vendors modernizing their architecture for the cloud. Augmented by artificial intelligence (AI) and supporting expanding conversational interfaces, CCM solutions are finding their way into new business groups to deliver consistent, timely, and personalized experiences at scale."



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