Abstract

This IDC Perspective discusses customer-360 data platforms that focus payers on the data architecture, data management, workflow of ingestion, mapping, cleansing, codifying, and verifying data and the activation of the data for applications, analytics, access, and partners.

The 12 vendors that focus on data management and interoperability plumbing were highlighted in a previous IDC MarketScape evaluation, published in December 2020. There are 22 other vendors who did not qualify for a complete MarketScape evaluation but are still identified as "vendors to watch" in this active space. This document identifies these vendors and reports publicly available information to complete a substantive study of this market.

"Around and throughout the customer-360 platform, there are long tentacles and subtle surrounding capabilities that must be considered when evolving a customer-360 technology infrastructure for payers," says Jeff Rivkin, research director, IDC Health Insights. "Vendors with comprehensive capability, niche functionality, and innovative approaches to open architectures and interoperability must be considered as payers attempt to integrate disparate sources and develop one clean, accurate, common member data profile for their internal and external constituencies."

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