TECH BUYER May 2021 - IDC Perspective - Doc # US47642421

Pandemic Lessons Drive Retail Investment in Modern Infrastructure for Resiliency and Innovation

By: Margot JurosResearch Manager, Retail Technology Strategies


This IDC Perspective examines how retailers are moving to the next new normal and where they are accelerating digital transformation investments. Retailers are boosting spending on digital infrastructure to increase resiliency and increase the ability to meet shoppers' desire for solutions that grew in popularity during the pandemic. This document also examines some challenges that retailers are facing as they digital transform, including developing new metrics to accurately measure success.

"With the lessons of the pandemic close at hand, retailers are boosting investments in digital resiliency and innovation," says Margot Juros, research manager, Retail Technology Strategies, IDC. "It seems retailers are seizing the opportunity to modernize their approaches to delivering the best customer experience while protecting their ability to continually adapt to business needs by investing in digital infrastructure including cloud, edge, and next-gen connectivity."



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