This IDC Market Perspective provides IDC's top predictions about the market and technology forces that will shape IT channels and alliances in 2021 and beyond. As organizations from all industries look to technology to weather the conditions imposed by COVID-19, vendors and their ecosystems have had to adapt to support a tsunami of new customer requirements. For vendors and partners to survive and thrive going forward, they need to form strategy around the trajectory of several critical market conditions.

"Partner ecosystems are evolving and becoming more important to all vendors. Partners can complete platform solutions, ensure customer success, and extend vendor reach, and these factors have all been magnified during the pandemic." — Steve White, program vice president, Channels and Alliances at IDC



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