TECH SUPPLIER Jun 2021 - Market Share - Doc # US47884321

Worldwide Digital Media Adapter Market Shares, 2020: Amazon's Lead Narrows; Roku Thrives Amid Global Pandemic

By: Adam WrightSenior Research Analyst, Internet of Things: Consumer


This IDC study reviews the worldwide digital media adapter vendor market shares for 2020.

"Digital media adapters remain popular as competition forces prices down, services are expanding and maturing, and they provide an economical alternative to upgrading legacy TVs to smart TVs," says Adam Wright, senior research analyst for IDC's Smart Home research program. "Moreover, these devices were highly popular during the pandemic as consumers shifted their spending priorities from things like dining out and visiting cinemas to in-house entertainment."



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