TECH SUPPLIER Jul 2021 - IDC Survey Spotlight - Doc # US48045621

Future of Customers and Consumers: Improving CX/CSAT Holds Strong as a Top Business Priority for Enterprises in 2021

By: Sudhir Rajagopal

Abstract

This IDC Survey Spotlight provides insight into how enterprises globally view improving customer experience/customer satisfaction as a key business priority. This document contains data from IDC's Future Enterprise Resiliency and Spending (FERS) Surveys conducted between January and May 2021. The purpose of the FERS survey series (12 monthly surveys) is to explore a range of topics related to IT spending priorities, digital resiliency, and technology/organizational priorities in the next normal.


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