TECH BUYER Aug 2021 - IDC Perspective - Doc # US48133321
The 4P Transformation of Enterprise Software: Spotlight on Artificial Intelligence Software
By: Ritu JyotiGroup Vice President, Worldwide Artificial Intelligence and Automation Research Practice Global AI Research Lead, David SchubmehlResearch Vice President, Conversational Artificial Intelligence and Intelligent Knowledge Discovery, Neil Ward-DuttonVP, AI and Intelligent Process Automation European Practices, Philip CarterPhilip Carter, Group Vice President, European Chief Analyst and WW C-Suite Tech Research Lead, Robert ParkerSenior Vice President, Enterprise Applications, Data Intelligence, Services, and Industry Research
This IDC Market Perspective discusses the 4Ps (product, price, place, and promotion) of artificial intelligence software.
"Cloud and artificial intelligence are synergistic and are driving a virtuous cycle of enterprise software transformation," said Ritu Jyoti, GVP, AI and Automation Research. "IDC provides this framework to help the technology buyers accelerate their AI maturity and craft solutions that make smart decisions, amplify human creativity, complete high-precision operations, optimize costs, and do much more to stay relevant, competitive, and thrive."
Analytics and Intelligent Automation Services , Application Integration and Event-Driven Automation Software , Artificial Intelligence and Machine Learning Life-Cycle , Artificial Intelligence Strategies and Solutions , Business Analytics and Decisioning Solutions , CIO and Technology Professionals Agenda , Conversational Artificial Intelligence , C-Suite Tech Agenda , Data Integration and Intelligence Software , Data Management Software , Digital Business Models and Monetization , Digital Commerce , Digital Experience Management Software , Enterprise Applications , Enterprise Applications and Strategies , European Artificial Intelligence Strategies , Financial Applications , Future of Customers and Consumers - Agenda , Future of Digital Innovation - Agenda , Future of Trust - Agenda , IDC Energy Insights: North America Utilities Digital Transformation Strategies , IDC Financial Insights: Worldwide Banking Digital Transformation Strategies , IDC Government Insights: United States Government Digital Transformation Strategies , IDC Health Insights: Worldwide Value-Based Healthcare IT Transformation Strategies , IDC Retail Insights: Worldwide Retail Innovation Strategies , Image AI Technologies