TECH SUPPLIER Sep 2021 - Market Presentation - Doc # US48189121

IDC Market Glance: Consumer Digital Life Protection, 3Q21

By: Michael SubyResearch Vice President, Security & Trust

On-line Presentation


This IDC Market Glance examines the consumer digital life protection market. A competitive and diverse market, the principal market players are platform providers (Apple, Google, and Microsoft) and independent software vendors (ISVs). Their consumer offerings are categorized into eight segments: endpoint device security, connected home security, parental controls, password management, cloud backup, identity protection, consumer VPN, and device care.

In addition to a summary description for each segment, select findings from IDC's Consumer Digital Life Protection Survey (conducted in August 2021) are also included.


Subscriptions Covered

Endpoint Security

Companies Covered

ESTsecurity Co., Ltd, Ahnlab, Inc., Malwarebytes Corp., Webroot Inc., Kidslox Ltd., Acronis International GmbH, WebSafety Inc., PC Matic, Inc., Google LLC, Apple Inc., Vipre Security Ltd., Aura Inc., Mobicip LLC, Deledao, Zoolz, LogMeIn, Inc., IDrive Inc., Cylance, Inc., TeenSafe, Roqos, Inc., Microsoft Corporation, Smith Micro Software Inc., BullGuard, Ltd., ZenGuard GmbH, Quick Heal Technologies Ltd., Firewalla LLC, Siber Systems Inc., SugarSync, Livedrive Internet Ltd., AgileBits, Inc., Eturi Corp., Windstream Holdings, Inc., Tencent Holdings Limited, The Walt Disney Company, Zone Labs LLC, Backblaze, Inc., BitDefender Srl, Bark Technologies Inc., Trend Micro Incorporated, Panda Security, S.L., AVG Technologies, G DATA Software AG, Securly Inc., PasswordBoss LLC, Lamantine Software a. s., Qihoo 360 Technology Co., Ltd., ESET spol. s r.o., Nordsec Ltd., AVAST Software s.r.o., NortonLifeLock Inc., Awareness Technologies, Inc., F-Secure Oyj, Sophos Plc, IoT Defense Inc., Avira GmbH, Qustodio Technologies SLU, Doctor Web, Ltd., Inc., National Education Technologies Inc., Carbonite, Inc., Kaspersky, Zoho Corporation Pvt. Ltd., CUJO LLC, Bitwarden, Irdeto B.V., Keeper Security, Inc., McAfee LLC, LogmeOnce, Xopero Software S.A., TunnelBear Inc., FamilyTime, Net Nanny Software International, Inc., Dashlane Inc., Shanghai YiCun Network Tech Co., Ltd., Baidu, Inc., Screen Time Labs Ltd.

Regions Covered


Topics Covered

Advanced authentication, Data protection and recovery software, Endpoint security, Firewall and VPN security appliance products, Home automation, Virtual private network products

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