TECH SUPPLIER Dec 2021 - Market Perspective - Doc # US48391421
Dreamforce 2021: Salesforce Continues to Evolve and Grow
Abstract
This IDC Market Perspective analyzes the announcements from Salesforce's 2021 Dreamforce event. Salesforce made a number of significant announcements around its various products during the event that will have far-ranging implications in the customer relationship management, customer engagement, and customer experience markets. The breadth of announcements is an indication of the breadth of the Salesforce product line, and Salesforce will need to be clear about its product road map going forward as it continues to add additional technologies like Slack either through acquisition or through internal development.
"Salesforce announced a number of key innovations and new products that will continue to fuel its growth for the foreseeable future," said Alan Webber, vice president of Customer Experience at IDC. "The largest announcements and innovations were focused on Slack and the innovation will drive across the Salesforce ecosystem."
Coverage
Subscriptions Covered
Customer Care and CRM , Customer Experience Management Strategies , Customer Intelligence and Analytics , Digital Commerce , Future of Customer Experience - Agenda , IDC Manufacturing Insights: Worldwide Service Innovation and Connected Products Strategies , Marketing Technology Applications , PaaS for Developers of Modern and Edge Applications , Sales Technology Applications
Companies Covered
Regions Covered
Topics Covered
Customer relationship management applications, Platform as a service, Sales operations, eCommerce
Vertical Markets
Innovation acceleration, Smart manufacturing
Content
List of Figures
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